Channel [V] is launching [V] Campus Star beginning February 2008. Through this competition, Channel [V] will single out one college from India that rocks on the college festival circuit, championed by one representative.[V] Campus Star will give away a cash prize of Rs 5,00,000 to the winning campus and “the coolest guy/gal,” along with a complete Channel [V] style makeover for his/her college.
The channel is inviting entries from individuals with their videos over the Internet to select 25 contestants. Over the next few weeks, Channel [V] will zero in on eight finalists who will be representing their college on [V] Campus Star.
Announcing the launch, Channel [V] head honcho Amar K Deb said, “For [V] Campus Star, we have received great response from colleges across the country and are hoping to present India with the best amongst the lot.” In the 10-episode show, the final eight contestants will battle out before a jury panel, which will comprise both a specialist judge and college students, and for viewers vote over SMS.