ony pictures Entertainment (SPE) Networks’s new channel, AXN Beyond, will be launched in Malaysia on 30 August 2010.
This completes the network’s footprint in Southeast Asia, having already launched in key territories like Singapore, Indonesia, the Philippines and Thailand.
AXN Beyond, a spin-off from the action oriented AXN, will be made available in high definition (HD) on the Astro B.yond platform. It will provide viewers in Malaysia the widest spectrum of genres from one destination. Ranging from mystery and suspense, fantasy and science-fiction, paranormal and supernatural, to fashion and design and lifestyle and romance, AXN Beyond HD provides varied content through an extensive range of programming including drama, variety, reality, sitcom, dramedy, entertainment talk shows, features and movies.
SPE Networks – Asia senior VP, GM Ricky Ow, says, “With AXN Beyond HD, we are once again introducing our flagship style of quality entertainment to Malaysia, where viewers will be able to get top quality, extensive and appealing content. We believe that the AXN Beyond programming will appeal to a wide range of demographics, and with it being offered in HD, it will be especially popular with the younger, tech-savvy core audience of 18-35 year-olds.”