CNN-IBN launched ‘The Citizen Journalist Show: Be the Change’, the eight-episode series will air on Saturdays at 9.30 pm, with a repeat on Sundays at 5.30 pm. The show is an attempt to celebrate the spirit of civic activism and take user-generated content to a new level.
The series invites citizens of the country to use the show and power of media to fight back, save their cities and raise issues. Viewers are asked to become citizen journalists by either logging onto the CJ micro site, IBNLive.com/CJ, or sending an SMS to 52622. They can send in text messages, video content or even stills, all of which will be displayed on the show.
An official communiqué stated that CNN-IBN had started a show two years ago whereby it introduced the concept of ‘citizen journalism’. It encouraged people to not simply imbibe news, but become an intrinsic part of the news gathering process. Citizens from across the country had sent in videos, photographs and posted blogs to report on a variety of issues.
“Citizen journalism lies at the heart of CNN-IBN’s raison d’etre of inclusive journalism. It not only engages the viewer in public life and encourages them to be proactive, but also transforms news into an interactive and multilateral process,” said Rajdeep Sardesai, Editor-in-Chief, CNN-IBN and IBN 7.
‘The Citizen Journalist Show: Be the Change’ series will comprise segments like ‘Fight Back’ – fight against any injustice; ‘Civic Activism’ – raising local civic problems; ‘Anti-Corruption Bureau’ – standing up against bribes; ‘Real Heroes’ – nominate someone who has been doing exemplary work against all odds; ‘Green CJ’ – undertaking an effective green initiative; ‘Viewer’s Feedback’ – voicing opinions on CNN-IBN reports;and ‘Bulletin Board’ – issues and grievances troubling viewers along with photos and videos.
The show is also introducing ‘Be The Change’ concept where volunteers helping their community are being empowered with handicams to document their efforts on video.